February 13th, 2008 Logo Contest
As part of building this photography business, we’ve made a huge decision about our branding. This’ll have no effect on any current clients, and also won’t affect some future clients - it’ll help us strengthen our nontraditional business and allow it to grow even more. We have been LOVING the work we’ve been getting in this area, and will be focusing on it for the vast majority of our future work.
In this way, we’re going to start breaking away from our “A Softer Image” branding for our nontraditional work. It’ll still be the side of our business that includes engagements, fine art, commercial work, etc. The visible aspect of this “split” will be in the portfolio - a section for the more traditional work and a new section where we buck tradition.
So here’s the contest - the new branding will just be my name, “Lara Swanson”. What we need is a solid logo, one that encompasses the “buck tradition” work - anything from tattoo-inspired lettering to leopard print. Since we’ve got such phenomenally artistic clients (who are super-connected to their local artistic communities), the winning designer will receive $250 for that first design (and a guarantee that we’ll need lots more work done at your rates, including print and web work). If he or she is a client, or found this contest through a client, that client will also receive $250 off of their contract.
What we’re looking for is a web-resolution file (totally fine if you watermark it, we’re not out to steal your work), so long as you’re able to send us a full-size AI version of it after the contest is complete. Please let us know if you have any questions or need further clarification.